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Meet The Jade Collection: Seasonally Designed Soaps, Candles, and Body Butters - A Hobby Turned Thriving Business

In a marketplace overflowing with mass-produced items, The Jade Collection shines as a unique treasure that embodies creativity, passion, and skillful craftsmanship. Founded by Kennedy, along with her supportive partners, Aunt Natasha and Mother Shelly, this venture began as a simple hobby rooted in a love for the vibrant art of soap-making and the soothing scents of essential oils. Today, The Jade Collection specializes in seasonally designed soaps, candles, and body butters that cater to a variety of occasions, ensuring that there is something special for everyone.


The journey of The Jade Collection is truly inspiring. Growing up in East Point, Georgia, just outside of Atlanta, Kennedy's crafting journey started during her college years. She was captivated by the intricate soap designs she saw on channels like Royalty Soaps. Determined to create her own, she began producing small batches in her kitchen. What began as a casual hobby quickly transformed into a budding business. By selling her unique creations to friends and family, she generated enough interest to fund her future experiments.


Kennedy’s innovative approach to soap-making is noteworthy. By blending bold, eye-catching designs with all-natural essential oil scents, she creates products that not only look appealing but also cater to various skin types. For instance, her lavender soap infused with essential oils is perfect for calming sensitive skin, while her vibrant citrus blend brightens the mood and invigorates the senses.



The Seasonal Touch


A standout feature of The Jade Collection is its commitment to seasonal designs. Each season brings new, exciting products that reflect the unique feelings and themes associated with that time of year. Kennedy dedicates a significant amount of her creative energy to crafting delightful scent combinations and visual designs for every seasonal release.


Spring, for example, might feature floral notes like cherry blossom and jasmine, while fall often introduces warm, spicy fragrances such as cinnamon and pumpkin spice. This thoughtful approach means customers can always look forward to fresh, timely offerings that enhance their seasonal experiences. In fact, 80% of her customers report feeling an emotional connection to the changing scents and designs, igniting their anticipation for each release.


Customer Feedback as a Guide


The Jade Collection thrives on customer feedback. Insights from pop-up markets and online reviews are crucial in shaping future designs and scent combinations. Kennedy takes pride in engaging with her customers, cherishing the connections made during events. This dedication to customer satisfaction has been key in driving the success of The Jade Collection.


From fall to spring, Kennedy is busy preparing for numerous pop-up shows. These events not only showcase her creations but also offer invaluable data on what resonates with her audience. For example, after launching a rose-scented soap at a spring market, she received overwhelmingly positive feedback, leading her to consider expanding the floral line based on customer responses. This responsive and adaptable business model is both rewarding and enriching.



Unique Offerings and Custom Options


The Jade Collection is more than just seasonal delights. They also feature unique products that make outstanding gifts for any occasion. Hand-poured candles, artisanal soaps, and rich body butters are designed to offer a visually appealing and sensory-rich experience.


Additionally, Kennedy and her team welcome custom wholesale orders for resellers, event planners, and even weddings. This flexibility allows them to cater to a broader audience, giving clients the opportunity to add a touch of handcrafted elegance to their special events. For instance, a wedding planner ordered custom-scented candles infused with lavender for relaxation as wedding favors, delighting guests and enhancing the event's ambiance.


A Community of Support


The foundation of The Jade Collection is built on community and support. Kennedy attributes much of her success to her Aunt Natasha and Mother Shelly, who have played a vital role in guiding her through various aspects of the business, from social media strategies to event logistics.


This family-oriented approach strengthens their bond and reinforces their commitment to quality. The women behind The Jade Collection genuinely care about their customers and work tirelessly to ensure that each product reflects their dedication to excellence. For example, they regularly host local workshops to teach others about the craft of soap-making, creating a sense of shared experience and community.



Embracing Challenges and Growth


Like any entrepreneur, Kennedy faces challenges. The shift from hobbyist to business owner comes with a learning curve. However, her passion for creating unique and beautiful products fuels her determination to embrace these challenges and pursue continual growth.


During the summer months, the team takes a break from pop-up events. This downtime is dedicated to brainstorming and preparing for the high-demand fall season. In fact, during last year's fall season, their sales increased by 60% compared to the summer months, showcasing the importance of preparation and planning. This balance between work and rest allows them to return rejuvenated and ready to unleash new ideas.


Join The Journey


As The Jade Collection continues to grow, there's a heartfelt invitation for anyone who appreciates high-quality, beautifully crafted products. Whether for personal use or gifts for loved ones, Kennedy encourages you to explore the enchanting offerings of The Jade Collection. No matter the season, there is always something wonderful waiting to be discovered.


For more information or to place an order, potential customers and resellers can reach out via email at jadedesignsbiz@gmail.com, send a direct message on Instagram to @jadesoaps, or contact Kennedy through Facebook Messenger.


Celebrating Craftsmanship and Community


The Jade Collection transcends mere branding; it embodies a joyous celebration of craftsmanship, family, and the little joys of life. With its seasonally designed soaps, candles, and body butters, it captures the essence of each season in a tangible form. Each product is a reminder to pause, enjoy life's simple pleasures, and appreciate the beauty around us.


So, the next time you're on the lookout for a unique gift or a fragrant addition to your self-care routine, consider exploring The Jade Collection. It's a heartwarming testament to what happens when creativity and passion come together.



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Hours

M - F 8AM - 6PM

Saturday 9AM - 12PM

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